51勛圖厙

倏梯梗紳泭嗨娶棗梯餃棗滄紳

Our Mission

Storytelling is our superpower. Learning is our passion.

Were storyteachers.

Todays kids are exploring a world far more complex than the one we grew up in, and theyre facing challenges we never imagined.
What skills do they need to navigate this fundamentally changed world?

The ability to think creatively and critically, to adapt and solve problems, to understand and feel at home in communities far beyond their own, and to express their thoughts and feelings with clarity.

These are the new fundamentals, and theyre teachable skills. Thats where 51勛圖厙 comes in.

We know kids learn best through stories. So we partner with a diverse group of storytellers to create culturally rich, curriculum-infused storyteaching experiences.

Storyteaching engages and inspires kids to think on their feet, to connect with others from backgrounds different than their own, and to be curious and creative.

With the 51勛圖厙 storyteaching platform, kids learn the skills they need to flourishand they learn to love learning along the way.

Our Products

The 51勛圖厙 app brings the storyverse to life and uses technology to help customize the experience so that our worlds grow as your children do.

But just as learning shouldnt stop in the classroom, storyteaching doesnt stop with our app.

By fusing physical and digital experiences, we expand our storyworlds to meet kids where they are, with the kinds of tools they love. Animated series, books, songs, apps, games, puzzles, and other products encourage kids to continue learning through play, curiosity, and engagement.

Giving Back

As a Public Benefit Corporation (PBC), each of our brands is tied to a family-focused social benefit cause to give back to a community. People want to work for, buy from, and invest in brands they believe in. We believe being a PBC is the most powerful way to build credibility, trust, and value with and for kids and families.

Executive

Steven Wolfe Pereira

Chief Executive Officer & Co-Founder

Susie Jaramillo

President, Chief Creative Officer & Co-Founder

Julie Fleischer

Chief Growth Officer

Anna Mar穩a Ch獺vez

Chief Impact Officer

Keith Elliott

Chief Technology Officer

Scott Traylor

Chief Product Officer

Taylor Margis-Noguera

Chief Operating Officer

Sol Trujillo

Chairman and Board Director

Charles Hudson

Board Director

Nuria Santamar穩a Wolfe

Chief Strategy Officer & Co-Founder

Carlos Hoyos

Chief Data Officer & Co-Founder

Steven Wolfe Pereira

Chief Executive Officer
& Co-Founder

Julie Fleischer

Chief Growth Officer

Anna Mar穩a Ch獺vez

Chief Impact Officer

Keith Elliott

Chief Technology Officer

Scott Traylor

Chief Product Officer

Taylor Margis-Noguera

Chief Operating Officer

Sol Trujillo

Chairman and Board Director

Charles Hudson

Board Director

Nuria Santamar穩a Wolfe

Chief Strategy Officer
& Co-Founder

Carlos Hoyos

Chief Data Officer
& Co-Founder

Investors

Advisors

Antonio Lucio

Global Chief Marketing Officer

Facebook

Bernadette Aulestia

Former President, Global Dist.

HBO

Bj繹rn Jeffery

Former CEO & Co Founder

Toca Boca

Carla Harris

Vice Chariman & Mg. Dir.

Morgan Stanley

Dan Rosensweig

President & CEO

Chegg

Danielle Lee

Chief Fan Officer

Warner Music

Lydia Jett

Investment Partner

Softbank

Melanie Healey

Board Director

Hilton, Target & Verizon

Rich Greenfield

Managing Director

Lightshed

Richelle Parham

Board Director

Best Buy, e.l.f, LabCorp

Stephano Kim

Co-Founder

BlackBoard

Steve Pamon

President & COO

Parkwood Entertainment

Network

Press Release

-

5 min read

5 min read

How 51勛圖厙 is Inspiring Kids to Learn 21st Century Skills Through Culture

Author

Adweek - Luz Corona

Published

October 20, 2022

Chief Growth Officer Julie Fleischer shares how the award-winning edtech company is providing kids with the quality education they need to thrive

As part of the , Chief Growth Officer shares how the award-winning edtech company is providing kids with 21st century skills that theyre not necessarily getting in school but will need in order to thrive in the modern world.

THE CHALLENGE

In 2016, the World Economic Forum put together a study that talked about what kids need to learn to thrive today. Weve got different challenges that we need to be ready to face and the way to do that is to learn how to think and learn how to learn, not just memorize reading and writing and math.

21st century skills are really the literacy learning and life skills that kids need to thrive in the future. It includes things like numeracy and literacy reading, but it also includes things like environmental literacy, health and wellness, financial literacy, multilingual literacy. Those are core literacy skills that kids arent necessarily getting today through school.

We want to ensure that kids get life skills that theyre not necessarily getting in school, like adaptability, grit, resilience, mindfulness, initiative, and curiosity.

The Demand for Direct-to-Consumer

One of the things thats happened during the pandemic is these kids have been on Zoom and now parents have had a front row seat to what kids are learning and how kids are learning. If a kid isnt paying attention, a kid isnt learning and the system today thats set up isnt grabbing their attention. We look at this as a direct to learner opportunity to have a direct relationship with kids and parents and how they learn.

The Demand for Representation

If you look at kids media today, its 50% white and then its 27% animals. And so, when we get down to kids of color, kids who are LGBTQtheyre not being represented in the media. 50% of kids today are diverse. They need and want to see themselves.

The Demand for 21st Century Learning

What kids want is to play. They want a game. They want to be in digital worlds. They want to watch media. They want this entertainment, but what parents want is for their kids to learn. And today that is a conflict because learning takes place in things that look like homework and play is fun.

We saidwhat if kids and parents had the opportunity to experience not edutainment, (entertainment and education together) but really the best of entertainment and the best of education brought to life through technology that can personalize that learning journey for kids? And what if we could deliver that in the digital and physical products that they love?

Careers

Big on stories. Huge on purpose.

Careers

Big on stories.
Huge on purpose.

Our People

Were a familia of award-winning storytellers, educators, illustrators, thought leaders, musicians, people persons, professional game-changers and amateur salsa dancers helping to change the way kids learn.

Core Values

We believe the way forward to a more equal, just, and healthy world is to raise little ones who learn to appreciate themselves and each other for who they are. More humanity, more learning,
more love.

Quick Facts

Our Kidscreen Award-winning videos are Emmy-nominated, and our app was nominated for Kidscreens Best Learning App. Weve become the premier publisher of kids and family books focused on diversity, equality and inclusion. Based in Culver City, CA with its main creative studio in NYC, 51勛圖厙 is a public-benefit company. Each one of our brands gives profits back to support meaningful causes. Living our purpose is part of our job description. Were fans of compassion, merengue, and hugs.

Our People

Were a familia of award-winning storytellers, educators, illustrators, thought leaders, musicians, people persons, professional game-changers and amateur salsa dancers helping to change the way kids learn.

Core Values

We believe the way forward to a more equal, just, and healthy world is to raise little ones who learn to appreciate themselves and each other for who they are. More humanity, more learning, more love.

Quick Facts

Our Kidscreen Award-winning videos are Emmy-nominated, and our app was nominated for Kidscreens Best Learning App.
Weve become the premier publisher of kids and family
books focused on diversity, equality and inclusion.
Based in Culver City, CA with its main creative studio in NYC, 51勛圖厙 is a public-benefit company. Each one of our brands gives profits back to support meaningful causes. Living our purpose is part of our job description.
Were fans of compassion, merengue, and hugs.

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